Asheville’s 2K-Plus Collaborates w/ Asheville PR Founder on Video Story

Our founder and principal, Cheryl Smithem, called on Asheville’s Richard Lubash, founder of 2K-Plus to provide the rich, baritone voice narration for Charleston PR’s client video.

Video Story

The video, created for Driwood, showcases the ornamental moulding provider’s scores of years of experience crafting mouldings, millwork, and trim from solid hardwood.

Videographer on this piece was See It All Media’s Meredith Browne who also edited the video.

Asheville PR’s founder Cheryl Smithem was the producer, art director and author of the script.

Realtors: Use Better Photos

Put down toilet lids, remove extraneous personal effects
Realtors, look at scenes with the potential buyer’s point of view. Put down toilet lids, remove shampoo bottles, and extraneous items.

I enjoy browsing real estate websites and dreaming of new homes. Many people do. It’s a guilty pleasure and dream-building pastime.

Realtors are guilty of using low quality photos

However, one thing I notice over and over is that many Realtors use poor photographs. Not only do they shoot at low resolution, they select poor angles and elevations that fail to help the online homebuyer understand the relationship of rooms and features to the whole. Continue reading “Realtors: Use Better Photos”

Mature Businesses Need to Have Answers to These Critical Questions

Taking it to the next level – transitioning from new to established

As you establish your business there will come a time when you are no longer a start up. When you reach that point, your marketing strategy and tactics must focus on the longer future rather than the immediate concerns of a start-up. Continue reading “Mature Businesses Need to Have Answers to These Critical Questions”

Asheville PR Launched With This Announcement

Asheville Calling!*

Asheville Calling Ad
The popular ads for Asheville, have Asheville personified as a phone, calling people to answer the desire to visit and live in the city. Click the image for a taste of their video inviting you to come explore Asheville. We hope to do more than explore!

The popular ads for Asheville, have Asheville personified as a phone, calling people to answer the desire to visit and live in the city. Click the image for a taste of their video inviting you to come explore Asheville. We hope to do more than explore!

I make no secret of the fact that while I am happy living in Charleston, my heart longs for Asheville. Having grown up in Anderson, South Carolina, I grew up seeing the mountains on the horizon on a clear day from the right locations in town. Continue reading “Asheville PR Launched With This Announcement”